As leaders in various sectors – consulting, coaching, e-commerce, digital marketing, and branding – we constantly strive to understand and meet our clients’ needs. Our success largely depends on how well we can show the value of our products and services. The key question is, how do we put a number on this ‘value’? Even […]

Establishing the right pricing strategy is crucial to your success in the competitive world of service-based businesses. It not only impacts your profitability but also influences your clients’ perception of your services’ value. With various pricing strategies available, choosing the most suitable one for your business can be challenging. This comprehensive guide will help you […]

Imagine you’re at a lively party buzzing with fascinating people. Amidst the crowd, one person catches your eye – they’re dressed impeccably, radiating approachability, and exuding an undeniable charisma. You’re instantly drawn to them, eager to learn who they are and what makes them so captivating. This magnetic allure is the power of branding. In […]

If you’re running a Shopify store, you might be wondering how you can improve your search engine rankings to drive more organic traffic and increase sales. In this blog post, I’ll discuss the importance of page speed and how optimizing it can have a significant impact on your store’s SEO, traffic and sales. I’ll also […]

Picture this: Your small service-based or e-commerce business is a high-performance car, and your revenue strategy is the engine that powers it. To keep your car roaring down the highway of success, you need to fine-tune that engine regularly. So, let’s pop the hood and optimize your revenue strategy for maximum performance! Why is it […]

Many small business e-commerce and service-based business owners face the challenge of increasing their organic traffic and standing out in their industry. But don’t worry – there are strategies and tools you can use to level the playing field and attract more visitors to your website. In this post, I’ll share some practical tips on […]

As an e-commerce business owner, you may already know the importance of pitching your products to retailers to expand your customer base and increase sales. However, without a well-crafted media kit, your pitches may fall flat. In this blog post, we’ll explore why media kits are essential when pitching to retailers and share tips on […]

You know that “proven” business strategies and marketing content templates are a dime a dozen. They look great, they promise to deliver results, but what happens when you actually try to use them? They don’t work. And if you’ve spent any time at all trying to build a sustainable business, then you know that using […]

The concept of gratitude is a powerful one. Gratitude is proven to increase our overall happiness, improve our relationships and help us perform better at work.

We all know what constipation is, but when it comes to constipation in business, you can’t just take a laxative and expect it to go away. You have to get things moving. Business constipation is a very real problem and one that affects many entrepreneurs and small business owners.  What does business constipation even feel […]