The price battle going on in your head is a race to the bottom. I see more often than not, women small business owners and coaches have a wave of self-doubt when it comes to pricing their services.

Email marketing is the best way to build a relationship with potential customers and boost your sales. Use these 5 easy steps to get started.

This article is a crash course in lead magnets: what they are, their benefits, and what it takes to create a lead magnet that works!

Working with a brand consultant or web designer can be costly. But that doesn’t mean you shouldn’t invest in your branding. Download my DIY Brand Board to create a consistent visual brand throughout your website, social media and your online and printed materials.

Branding is one of those buzzwords that few people genuinely understand despite being seen and heard all over the business blogosphere. Few businesses get branding right, and most miss the mark entirely. This is especially true with small businesses and coaches trying to make their mark in the world.

Here are 3 simple steps I took to grow my small business during the economic downturn. So, put on your small business CEO hat and let’s dive right in.

Following the herd is what happens when social proof goes wrong. In other words, the more people we see doing something, the more we see it as the right thing for us to do. But in business, following the herd can be dangerous.

Running a small business isn’t easy. But it’s even harder when your business starts running you.

When you run a business with an online presence, you have to learn how to protect the reputation of you and your business.