April 30, 2020



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It's great to have you here! As a seasoned business coach, consultant, mentor, and motivational speaker with over 20 years of experience, I'm excited to share my personal and professional insights to help you on your entrepreneurial journey. Let's get started!

Hi, I'm Jennifer!

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Erase “But how?” from your vocabulary using strategies, systems, and marketing that work for YOUR business

I’ll help you navigate through small business challenges so you can amp up your impact and earning potential without getting stuck in the HOW

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Get Actionable Advice

The solutions to the biggest challenges in running your small business are out there. You just need to know where to look. Get your questions answered on IGTV and in the Dear Jenny Facebook Group.

Ask Me a Question

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The Growth Lab

Get my FREE business-building workbooks, worksheets, and smart guides plus a curated collection of workflow tools and resources that make running and growing your business a whole lot easier.

Access the Growth Lab

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Business Coaching

One-on-one business coaching is critical to running a small business. If you want more clients, more profits, and a powerful brand, I’ll help you market your products or services to multiply your results.

Work With Jennifer

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Warning: Profit Inducing
Activities Ahead

Take The Guesswork Out Of Achieving Your Big Business Vision By Pairing Consistent Intentional Action With Strategies That Work For YOUR Business

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Bridge your business gaps and get aligned with your actions to make launching or relaunching your business easier.

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Identify what makes YOU different from your competitors so you can carve out your sweet spot in the market.

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Leverage these free marketing methods before you throw more money at paid ads.

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Sober Up

Have You Been Drinking the Online
Marketing Kool-aid?

Somewhere in the midst of the sexification of entrepreneurship, practical questions like:

“How do I create the most helpful service?”

“Can I generate more money than I spend?”

“How do I build a seamless, enjoyable customer experience?”

“Do I understand what my customer REALLY wants?”

…have flown out the window.

Is this the new business gospel?

Spend 95% of your energy creating a swoon-worthy website, joining expensive masterminds, watching repurposed webinars, obsessing over fonts and colors, chasing shiny objects, and freaking out about Facebook ads…

and when you have time, throw together something to sell.

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Let’s Be Honest

How many courses, programs, and strategies have you tried this year alone that left you a day late, and a dollar short?

It seems like every time you go online, there’s a new strategy or complicated funnel that people are swearing you need to increase your income and get more clients…

Frankly, you’re over chasing everybody else’s frameworks and formulas for success.

You want to know what’s worth investing your time and money into so you can stop laying awake at night running through tomorrow’s to-do list of “stuff” that doesn’t make that dreamy income goal in your head land in your bank account.

I know how intimidating it can be to stare down your dream and feel like you’re thousands of miles away from it.

You want to focus on what you do best, yet your business requires your undivided attention 24/7 – and you don’t have that kind of energy to give. There’s so many ideas and tasks and you don’t know which to do first, second, or tenth.

You just want someone who’s “been there” to tell you what specific actions you need to take to grow your business.

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Put down your glass of kool-aid

Let’s Get Down to Business!

After spending years in the trenches piecing together the business-building blocks that once felt so confusing, I learned a lot about what it takes to build the infrastructure of a service-based business.

I created Dear Jenny as a platform to help small business owners and entrepreneurs cut through the BS to make it easier for you to build a profitable and sustainable business without all the unnecessary hoo-ha.

I want to be your guide and teach you about strategies, systems, and marketing that are best for YOUR business.

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Business Coaching & Strategy for Service-Based Businesses

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You Are 1000x More Capable and Resourceful Than You Think You Are

Before we work together, I encourage you to leverage all my free material in the Dear Jenny Growth Lab, browse around the blog, and submit questions to the Dear Jenny Advice column.

The freebies will give you an introduction to building the foundation for your new business or pivoting your current business model and proven marketing strategies I used to market my service-based business without paid ads. I’m all for being a smart, scrappy woman when first starting out!

Everything I do is specifically designed to work for YOU and YOUR business.

You’ll receive tailored solutions and strategies that complement the structure of your business – providing you with the clarity, focus, and results you’re looking for.

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These 4 Areas are Vital to Your Business…Here’s How
I Can Help With Each and Every One of Them

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Pricing and Profitability

Learn More

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Get (and Keep) More Clients

Learn More

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Growth and Expansion

Learn More

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Branding and Marketing

Learn More

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When we (finally!) solve your challenges together, you can expect:

0% Theory.
100% Action.
Practical and Profitable Solutions.

Dear Jenny also provides you on-demand support and direction on content development, website design and development, email marketing, social media management, and graphic design.

Ask me about the Business Concierge program to get your projects moving and done right!!

Schedule Your Complimentary Consultation

Schedule Consultation

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Business Coaching & Strategy

My Business Coaching Isn’t for Everybody…But is it Right for You?

There are 3 Personas Every Small Business Owner Needs to Know.
Tell Me, Which Persona Best Describes You?

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Are You a Queen On the Come Up?…

You know you want to help people, but you’re not sure exactly what that looks like…at least not yet.

But what you DON’T need is more “tips” that have all the fluff but leave out the practical real-world step-by-step strategies you DO need.

You need a clear roadmap that lays out exactly what you need to focus on so you can finally move forward and make the vision in your head a reality.

This is Me

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Are You a Time-Starved Solopreneur?…

Even though you’re making some money, what you’re doing right now isn’t sustainable or scalable.

Is work bleeding into your personal time on a daily basis—stealing precious time away from your loved ones or from doing the things you love outside of work?

Does it feel like you’re just dishing out honey to see what sticks? (No shame in that, it happens to all of us).

Are you unsure how to reach your monthly, quarterly, and annual revenue goals?

You’re ready to work smarter, not harder.

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Or…Are You a Boss Woman Ready to Hit the Accelerator?

You’re expanding beyond a one-woman show (yay!)…but that growth is now demanding a stronger support structure than the one you have.

You want support with implementation, someone to manage projects for you, or a kick-ass dream team.

You need processes and systems so that all the parts of your business work together without you having to be the one doing everything all the time!

This is Me[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]

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About Jennifer

Hello, I'm Jennifer. With a career spanning over two decades, I've had the pleasure of collaborating with a diverse spectrum of companies - from eager startups to global Fortune 500 giants. I passionately believe in transforming entrepreneurial dreams into tangible realities, infusing vitality into businesses, and sparking positive change that ripples out to impact our clients' families and communities. Together, we're not just building businesses; we're illuminating the path towards a brighter, more prosperous future.

Meet Jennifer Taormina: Championing Business Growth and Transformation


Get the right people to listen and start taking action. The Brand Clarity Workbook is designed to help you create a strong definition of your brand, attract more customers, and build a loyal audience who will buy from you again and again.

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