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May 8, 2020

Pricing and Profitability

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It's great to have you here! As a seasoned business coach, consultant, mentor, and motivational speaker with over 20 years of experience, I'm excited to share my personal and professional insights to help you on your entrepreneurial journey. Let's get started!



Hi, I'm Jennifer!

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Strategic Pricing

How to Price Your Services for Maximum Profitability

How much you charge for your products or services is one of the most critical decisions to make in your business.

Set your prices too high and you risk turning off potential buyers.

Set your prices too low and you can end up settling for less than you’re worth, hating every minute of it, and failing to deliver the value you KNOW you can provide.

I’ll walk you through:

  • Figuring out the true value of your service(s)
  • Testing and optimizing your pricing for maximum profit
  • Analyzing cost and price
  • Calculating your Customer Acquisition Costs (CAC)
  • Understanding and knowing the Lifetime Value of your customer (LTV)
  • Bundling services and products to multiply your revenue
  • Knowing when and how to Cross-Sell and Upsell
  • Deciding how and when to raise your prices
  • Scoping out your competitors and their pricing strategies so you can have the upper-hand
  • Communicating your prices (and your worth) with more confidence!

Schedule Your Complimentary Consultation

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These 4 Areas are Vital to Your Business…Here’s How,
I Can Help With Each and Every One of Them

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Pricing and Profitability

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Get (and Keep) More Clients

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Growth and Expansion

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Branding and Marketing

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About JENNIFER

As a business coach, consultant, boutique marketing and branding studio owner, mentor, and motivational speaker with over 20 years of experience, I've worked with Fortune 500s, SMBs, and startups in cities like Houston, San Francisco, Los Angeles, Seattle, and London.






With my help, businesses deliver greater value to their customers and increase profits while becoming respected leaders in their industries. The lessons I've learned (and the wisdom they bring) have allowed me to give entrepreneurs like you the problem-solving skills needed to realize your business vision. I am committed to providing the guidance and support you need to achieve your business goals. 






Meet Jennifer Taormina,  Business Coach & Marketing Leader Committed to Your Success

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